Work/Life Balance For Photographers

If you’re like many photographers, you became a working photographer because you had a passion for the craft and thought it would be a good way to earn a living. And really, how hard can it be? You’re living the exotic life of supermodels, stunning locations and lots of very expensive, cool toys. Then reality […]


Welcome To XEQUALS

“As we get more technically driven, the importance of people becomes more than it’s ever been before. You have to utilize who you are in your work. Nobody else can do that. Nobody else can pull from your background, from your parents, your upbringing, your whole life experience. If you allow that to happen, it’s […]

Creatively Blocked? How To Get The F%[email protected] Out!

“I’m not that creative.” “I’m totally out of ideas,” “I can’t figure out how I want to shoot.” “It’s all been done before.” “I suck.” Our own internal critic can overwhelm even the most secure of photographers – hobbyist and professional alike. Sometimes you’re in a deep rut creatively, and it feels like the inspiration […]

10 Simple Steps to Build Confidence as a Photographer

For many photographers, using a camera or arranging an intricate lighting setup is as easy as 1-2-3. Pricing their work properly, showcasing their achievements, and feeling confident in their skills – that’s where things get tough. Lack of confidence is a common problem among photographers, especially in the beginning of their careers. There are many […]

5 Dumb Things You’ll Stop Saying To Your Customers

We all make mistakes. Some of them, we can’t avoid, and that’s to be expected. Nobody is perfect. Then there are the mistakes that are avoidable, which set us back 10 steps, and if we’re lucky, give us an opportunity to recover gracefully. Odd as it may seem, some of the best mistakes are those […]